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Decoding Difficult Concepts in Business Studies

Price: £25.00
Age Range: KS4

Time and again students get hung up on basic concepts. This pack provides engaging and stimulating reinforcement activities for use with GCSE and GNVQ (i) syllabi.

Topics include: Ownership and control; Shareholding; Franchising; Human resources; Cash flow; Balance sheets; Production; Pricing; Market analysis; Costs and benefits; Government influences.

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Size: 61 Pages
ISBN: 978 1 86025 331 7
Author(s): Stewart Jones
Code: DDCB
Popularity rank: 230

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Contents List


  • 7 LIABILITY Students learn the concept of liability in the context of business studies.
  • 9 FRANCHISING Students learn and evaluate the benefits and disadvantages of using another firm's name and products.
  • 11 ORGANISATIONAL HIERARCHIES Students find out the differences between tall and flat organisations.
  • 13 MOTIVATION 1 Students investigate what motivates people at work.
  • 15 MOTIVATION 2 Students derive conclusions about motivation from the results of primary research.
  • 17 MARKET SEGMENTATION Students investigate various ways of segmenting markets.
  • 19 SOCIO ECONOMIC GROUPS Students learn the importance of socio-economic groups to businesses.
  • 21 PRICING STRATEGIES 1 Students are introduced to the idea of using pricing strategies.
  • 23 PRICING STRATEGIES 2 Students investigate the broad range of approaches to setting prices.
  • 25 DEMAND Students look at the concept of demand and how it varies with price.
  • 27 SUPPLY Students learn the concept of supply and how it varies with price.
  • 29 MARKET EQUILIBRIUM Students are introduced to the concept of market equilibrium and disequilibrium.
  • 31 EQUILIBRIUM PRICE Students investigate the concept of market equilibrium.
  • 33 PRICE ELASTICITY Students are introduced to the concept of elasticity without using numerical calculations.
  • 35 CALCULATING ELASTICITY Students learn how to calculate elasticity using given data for a specific business.
  • 37 REVENUE AND PROFIT Students discover how revenue and profit are calculated and learn how revenue is different to profit.
  • 39 BREAK-EVEN Students are shown how break-even is calculated using the contribution method, and how it is affected by businesses decisions.
  • 41 CASH FLOW Students learn how to complete a cash flow forecast and explore the difficulties created by a business having too little or too much cash.
  • 43 BALANCE SHEETS Students analyse the way in which balance sheets are created and used.
  • 45 RATIO ANALYSIS Students investigate current ratio and the concept of solvency, and consider what outside groups have a legitimate interest in the financial affairs of a business.
  • 47 QUALITY CONTROL Students learn the difference between quality control and quality assurance.
  • 49 METHODS OF PRODUCTION Students look at the distinctions between labour intensive and capital intensive methods of production.
  • 51 ECONOMIES OF SCALE Students learn all the potential advantages and disadvantages of big business organisations with large scale production.
  • 53 PRODUCTIVITY Students explore differing methods of measuring productivity.
  • 55 SOCIAL COSTS AND BENEFITS Students examine the difference between private and external costs and benefits.
  • 57 EXCHANGE RATES Students discover what is meant by an exchange rate and how values of goods differ between countries.
  • 59 IMPORT/EXPORT Students investigate how changes in exchange rates affects businesses.
  • 61 FISCAL POLICY Through a practical planning exercise students learn the meaning of the term 'fiscal policy'.

Additional Resources: Online Assessment

Preview tests forBusiness Activity andProfit and Loss delivered via our Yacapaca assessment system.

These tests are part of a larger assessment resource which can be foundhere.